Multiply On Your Maximizing Resources – Part 1

The next series of posts will cover how to take maximizing resources and multiply them
for even bigger results.

In this first of the four part series we’ll cover:
1. Call in the Troops
2. Bring ‘Em Out of the Woodwork
3. Black Sheep Clients

Call in the Troops

Finding and securing new clients can be exhausting and expensive. Instead work with
other companies to help you find new clients. Find solid companies with secure, positive
relationships with their customers/clients. Also, ensure that their products/services are
not directly competitive with yours.

Contact prospective partner companies and talk with them about helping promote your
products/services to their clients. Always offer them a commission on the sales that
come from their client lists.

Make sure to include these key points in your proposal:
 Ensure that your products/services don’t compete with theirs.
 The partnership will not take away from their current or future sales.
 The partnership will increase their profits.
 They won’t have to do nor spend anything on the partnership.
 You will produce all needed marketing materials.
 You will offer an unconditional guarantee on all products/services.

Bring ‘Em Out of the Woodwork

If you take the time to put together a solid referral system you’ll draw new
customers/clients out of the woodwork through everyone you already know. You can
start doing this through first showing all your current clients how much you care about
them. Then show them how your products/services can significantly improve their lives or
businesses. If you can do this consistently, they will naturally and comfortably bring new
clients right to you.

Black Sheep Clients

One of the best ways to rejuvenate business is to find your stray clients and offer them
something amazing. First you need to understand why they strayed and are no longer
purchasing from you. There are generally three reasons why customers/clients leave.

They are:
1. Unrelated causes that have nothing to do with you
2. A problem with their last purchase
3. No longer benefit from your products/services

The best way to bring these clients back is to simply contact them. If you don’t make the
first move, they’ll never come back. You make an appointment to visit them or call them
if it’s not possible to meet in person.

Talk openly with your stray clients. Let them know you noticed they were no longer
working with you and that you’d like to talk with them about their experiences with you
and how you can improve things to work together again. Take the time to make them
feel special and work hard to make sure their experiences with you going forward are
the best ever.

This wraps up the first three areas on how to multiply your maximized resources. If you
need help working on any of these ideas or processes, try our GUIDED TOUR to work
with an experienced business coach.

Next time we’ll talk about the next three areas of multiplying your resources. They
include: Olympic-Size Sales Staff, Open Sea Fishing and Call for Back-Up.

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